About Shizue Yoshida
After graduating Art College in Japan, Shizue Yoshida became a buyer for one of the Japan’s leading cosmetic retailers with over 500 stores. Shizue Yoshida purchased and imported beauty products, general merchandise and fashion items and created many trends. Shizue Yoshida was acknowledged as a “super buyer” in newspapers and magazines. She was hired as a consultant for JETRO (Japan External Trade Organization) and ASEAN Center and in that capacity researched markets all over the world. Recognized for Shizue's talent in unique creative “trend spotting” she has owned and operated Westgate Co., Ltd. With her unparalleled determination and leadership qualities and her passionate dedication to always unearth the next “big idea.”
Westgate has directed marketing research and consults for companies such as Estee Lauder, Mana Products, Intertrend, Duty Free Shoppers, Damien Dufresne, and Just Herb Enterprise etc.
Japan Global Trend Reporting
A Full Service Agency that reports on hot topics, trends and new technologies that are shaping the future of the Japanese cosmetic industry.